Jan Potenciano

Jan Potenciano is an Industrial Designer whose practice revolves around ergonomics and storytelling. Her ability to listen to both the tangible and intangible worlds, as perceived through her senses, allows her to translate experiences into visual form. Trained to draw through construction lines, geometry became her foundation while color emerged as her personality.

"My practice is heavily gravitated towards justification and meaning. Graphics for me is a great way to preserve culture, ambiance and energy from the atmosphere. Being able to see in between the lines and expressing it into visual form fulfills me."